The Business Builder's Handbook

The Complete Guide to Starting and Growing Your Own Business

Give yourself the best chances of success!

Accelerate your path to profit.

There's a good reason why 50% of businesses fail in the first few years of operation.

It's because they don't start out with a clear map of where they're going.

They don't arm themselves with the knowledge, skills and support that are required to succeed.

Knowledge is power.

To build a business, you need a road map. You need a master plan. You need checklists.

And that's exactly what I've created for you in The Business Builder's Handbook.

Building a business is like building a house. It all starts with a solid foundation and each layer builds on the one before it.

There are no quick fixes or shortcuts. But if you're passionate, committed and patient enough to follow the plan, you WILL beat the statistics and succeed.

You just need to know what to do — and when.

The handbook contains everything I wish someone had told me back when I started my own business in 2014.

The Business Builder's Handbook reveals

The Three Hats that Every Business Owner Needs to Wear

Most of us start a business because we love the craft of what we do — the 'technical' part. However, there are two other very important hats that we need to wear as business owners and it's critical that you know what they are and how to build skill in those areas.

The Road Map: 5 Stages of the Business Building Journey

Knowing where you are on the journey allows you to focus your time and energy on the right things, plan and manage your cash flow and find greater peace, acceptance and enjoyment with where you are in the process.

The Business Builder's Master Plan

Every builder needs a Master Plan! You'll discover the specific building blocks that are required during each phase of the journey. Armed with the Master Plan, you'll be able to allocate your time and resources to the essential things at the right time, building one solid layer of your business at a time.

The Essential Activities to Focus on in Each Stage.

Avoid the 'shiny object syndrome' and focus your precious time, energy and money on the essential things in each phase of the business building journey so you can reach profit and scale quickly. One of the biggest mistakes I see first-time business owners making is investing their limited funds in non-essential things, and then running out of funds for the essential things.

Business Building Checklists

Track your progress through the different stages of the business building journey — and don't miss any important steps — with the business building checklists. You'll get specific checklists for each phase of the journey so you can tick off the items as you go.


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Meet Kate De Jong, founder of Inspired Business

Dr Kate De Jong is an expert business coach, marketer, author and motivational speaker who intimately understands (and shares) what it's like to juggle motherhood and entrepreneurship, whilst staying sane and enjoying the freedom and fulfilment of being your own boss.

Formerly a scientist and consulting engineer for more than fifteen years, Kate took the leap of faith in 2012 to quit her corporate career to start her own business — and has never looked back. Now she spends her days helping others to start and grow thriving businesses because she believes that entrepreneurship is a powerful vehicle to make a difference, doing what you love.

Here's what Kate's clients have been saying...

Zina Le Sueur | Zina Le Sueur Photography

Kate exceeded my expectations in every way. She was not only personable and understanding towards me and where I was in my business, but she used every opportunity to discuss specific problems I was facing, evaluated my existing marketing practices and gave me actionable and practical advice which paid off almost immediately!

Kate's advice on my business model, pricing structure and my website were next level and once I had implemented the changes I saw an immediate increase in traffic to my website and conversion rates. This was achieved in just 3 short 30 minute sessions.

Emma Mungavin, Bespoke Acquiring & Styling

Kate De Jong is my secret weapon. I’ve been lucky enough to have her as my personal business coach for the past couple of months and look forward to being inspired and mentored by her for many more to come.

I cannot recommend working with Kate highly enough. If you want to be your best you and make your business more successful than you could ever have dreamed off, get in touch with Kate. It will be the best business decision you make!

What are you waiting for?

Download The Business Builder's Handbook now.

And learn how to grow your business, the fastest way!


Copyright © Kate De Jong | Inspired Business Pty Ltd. All Rights Reserved.